Shanthi Jeuland Founder and Managing director of COCO PR Communications Agency

COCO PR & Communications is a boutique PR agency that specializes in providing unique communication solutions for PR campaigns for both established and emer- ging companies
Shanti Jeuland Founder and Managing director of COCO PR Communications Agency

COCO PR & Communications is a boutique PR agency that specializes in providing unique communication solutions for PR campaigns for both established and emerging companies: travel, fashion and art are just some of brands that we niche in.

A strong believer in long-lasting partnerships, we dedicate personal attention and tai- lored strategies to our clients to effectively increase exposure and build brand awa- reness. We are a team of highly driven individuals who love and are passionate in all that we do.[COCO PR Communications]

Shanti Jeuland Founder and Managing director of COCO PR Communications Agency

Can you please introduce yourself for those who don’t know?

With her background in luxury hospitality and lifestyle, Shanthi Jeuland possesses a wide range of expertise, with six years of combined experience in public relation agencies and in-house marketing and communication departments. She has handled a wide variety of accounts, from luxury lifestyle and hospitality, to entertainment and tech start-ups.

Having established and maintained working relationships with regional journalists and editors from top-tier trade, lifestyle media and freelancers in the Asia-Pacific region, Shanthi has a strong track-record in garnering coverage for her clients across all media outlets, both online and in print, and in traditional and new media.

She has secured coverage for her clients in established titles such as Wallpaper, CondeNast Traveller, the Telegraph, CNN Traveller and Travel + Leisure. She has also secured interview opportunities for her clients’ key spokesperson that in turn translated into quality coverage.

As a testament to her consulting expertise, having worked with luxury lifestyle clients within the travel, hospitality, auctions, entertainment, fashion, startup, food and beverage markets, Shanthi leverages her extensive experience and insider knowledge about the relevant markets to provide her clients’ with advice tailored to their business needs.

Could you tell me a little bit about the COCO PR Communications?

COCO PR & Communications is a boutique PR agency offering consultation services to luxury and lifestyle clients within the travel, hospitality, auctions, entertainment, fashion, startup, food and beverage markets in Singapore and Asia. The agency was founded by Shanthi Regupathy in September 2016, with 8 years of extensive experience from the markets mentioned.

COCO PR & Communications prides itself on going the extra mile to meet the needs of each client. In addition, the agency creates a bespoke approach for each client depending on their requests. The agency does not practice a one-size-fits-all approach but instead tailors their consultancy services according to the needs of their clients’ business.

What motivated you founder COCO PR Communications?

Having established very good relationships with the media and clients during my many years of working in other agencies, I decided to take the plunge and set up my own PR agency. Initially, the thought of starting my own agency was nerve-wracking but looking back, I have no regrets and as I type this today, I cannot imagine doing anything else.

Passion is a very strong motivating factor that has sustained me to this day. I am passionate about the clients that I work with and I want to prove that while venturing out on your own may not be easy, with hard work and determination, it is possible. Today, I am grateful for taking the plunge to leave my comfort zone and build a business that I am passionate about.

What is the secret of making a agency successful?

First off, it is important to be passionate about each of your client’s industries. Next, it is important to keep updated on developments within the PR industry while gaining as much experience as possible. Developing the growth of your business is also vital. As an employer, it is important to take good care of your employees as well as to find the right staff to grow the business. While it may seem taxing at times, it is also important to be willing to go the extra mile to meet the needs of your client. This can make the difference for your client. Lastly, networking is a fundamental aspect of the PR business and as such, this involves going out there and making your presence known.

Could you tell me a little bit about the team that stands behind it?

Each client has a junior account executive that is supported by a manager and an account director (which is myself). We work as a team and take pride in always been there for our client. For example, even though a team member may not be working regularly on a certain client’s account, they are always willing to help out when the need arises.

We work in an open-concept environment. We are a small team and we all work well together. Everyone is always available to help when needed. We also make sure that we have time for team bonding by going for drinks together or dining for lunch or even grabbing a piece of desert during our peak/off-peak season. I believe team bonding is important.

What advice would you like to offer other artists that might help them learn to better promote their work?

It is definitely important for artists, looking to promote their work, to identify a suitable PR agency that will be able to understand their needs and objectives. In addition, communication is key and being able to relate to each other is fundamental.

Looking towards the future, how do you see photo agencies in general and COCO PR Specifically

Most photo agencies have transitioned to using photos as ways to create meaningful relationships. For example, professional photographers use photos they took to connect with potential clients. In turn, potential clients can appreciate the photographs either by visiting the photographer’s portfolio or Instagram, and if the clients’ like what they see, they would then proceed to hire the photographer for a photoshoot. This also applies to hobbyist photographers who may choose to utilise photographs to connect with their audience as a way to make a living or simply to hone their craft.

Things will change and we cannot be resistant to change no matter how much today’s world benefits us. This is similar to what every artist or business faces: the services rendered today will not be relevant in the years to come and may eventually become obsolete. We can choose to be upset with this fact or understand it is inevitable and continue to adapt.

How would you sum up contemporary photography?

Contemporary photography is a poignant illustration of our society today. Photography, similar to our society, changes and adapts to time and period. All forms of art evolve over time in relation to society. To a certain extent, photography is symbolic and representative of our cultures values and beliefs. For example, photographs that feature perfect exposure and centered in-focus subjects coupled with an attention to detail are definitive of a certain artistic generation. Today, the type of photography that is celebrated by popular culture recognises a different blend of photography i.e. blurred focus, off-center composition, imbalanced exposures and shifting lighting. According to past generations, this may be deemed as ‘unacceptable’ form of photography. In sum, contemporary photography entails accepting the natural progression of society and art together, recognising that the old must change and adapt to the new influences in society.

What has been the biggest challenge you´ve face running COCO PR Communications?

While it has been a challenge at times to identify and hire the right staff/employee to support and grow the business, it has proven that it pays to hire employees with the appropriate skillset that best fits the culture of the business. One of the great things about PR is being able to work with a team. For example, team members provide spontaneous brainstorming sessions, an extra pair of eyes on a press release, as well as assist in the pitching and following up with the media.

However, when I first started out, it was just myself. As such, I had to learn to be honest with myself and assess the most efficient way to function as a one-person team. Initially, it was tough for I was caught off-guard with the transition from the hustle and bustle of a busy office to the quiet and tranquil office setting that I found myself in. But I took it all in my stride and handled all the business matters by myself for the last eight months.

Soon enough, I found myself welcoming new clients on board and most recently hiring more talented and dedicated staff to join me. Somewhere along the way, I learnt to trust myself and adapt to the ever-changing landscape of owning a PR agency.

One piece of advice that I would like to share is to always chase your passion and follow your dream. Yes, you will make tons of mistakes but they will help you grow stronger and understand yourself better. To be honest, I would never change anything about my past, because you need to learn from your mistakes and I strongly believe that it’s the best way to learn and never have any regrets.

Are there any future projects you are excited about and would like to share with us

Our agency is constantly growing and we are excited about any new clients who are interested to work with us. Ultimately, COCO PR Communications is also looking to specialise in the luxury, hospitality, travel, tourism, fashion, entertainment, photography and art & culture industries.

More Stories

Terra Mater – Ode to My Family  by Marco Castelli

Terra Mater – Ode to My Family by Marco Castelli

Words are not inherently suitable to embrace any even blurred concept of time, and beside all speech being made nowadays around the sense of family, its true nature belongs to the undetectable trace we leave through centuries, and to our relationship with time itself.
The magical hidden world by Georgi Georgiev

The magical hidden world by Georgi Georgiev

The magical hidden world project was selected and published in our print edition 23. These photos are one of my personal best from the past few years. Most of them are from one place where I spend every spare moment to take photos.
Sleepless by Rebecca Sexton Larson

Sleepless by Rebecca Sexton Larson

Growing up I always had an affinity with the night. It was when I did my most productive work, alone in my bedroom free from noise and distractions. I would find comfort in the subdued light and quiet stillness, losing a sense of time and being absorbed in the moment of creating art.

Portrait Photography Awards

We invite you to participate in the first edition
of the Portrait Photography Awards. We are looking
for the best portrait for this year, 2023.

Our call is open to any artistic interpretation of portrait photography.

DEADLINE | FRIDAY, MARCH 31, 2023

PHOTO BY © JOSE GIRL
Pride and prejudice by Renata Dutrée

Pride and prejudice by Renata Dutrée

Pride and prejudice project was selected and published in our print edition 23. This ongoing series of studio portraits of young men is intended to challenge the viewer with social constructs that are centered around masculinity and femininity. Gender bias, gender roles and stereotypes can affect everyone negatively.
Gender identity; Lexi by Timothi Jane Graham

Gender identity; Lexi by Timothi Jane Graham

I first met Lexi at the beginning of her medical gender affirmation journey in December 2020. At 58 years old, she had identified and lived as a woman for decades behind closed doors. She was born and raised in Ecuador where the LGBTQ community faces intense discrimination which often ends in violence.
Metaversic world by Byoung Ho Rhee

Metaversic world by Byoung Ho Rhee

With the innovation of digital technologies such as artificial intelligence in the 21st century, the world of metaverse is being witnessed around our lives such as games and movies. The age of mixing virtual with reality. In the metaverse world, the cyberspace where virtual and reality are harmonized is called mixed reality MR.

Featured Stories

Ethnic diversity in the Horn of Africa by Trevor Cole

Ethnic diversity in the Horn of Africa by Trevor Cole

These images are taken in the Horn of Africa where the roots of humankind lie, and arguably is a region of the continent with one of the greatest ethnic diversities. The people are often tribal (Animist) in nature or have recently been converted from animism to Christianity or Islam.
Suri Portraits by Piper Mackay

Suri Portraits by Piper Mackay

Inspired by their environment of wild trees, exotic flowers and lush vegetation. The Suri tribe use the clay soil of bright yellows, startling whites and rich earth-reds to paint each other’s bodies and make bold decisions about their outfits.
The Last Nomadic Hunter-Gatherers of the Himalayas by Jan Møller Hansen

The Last Nomadic Hunter-Gatherers of the Himalayas by Jan Møller Hansen

The nomadic Rautes are the last hunter-gatherers of the Himalayas. The Rautes, who call themselves Kings of Forests, subsist on langur and macaque monkeys, wild yams, rice and a few kinds of vegetables traded from local farmers.
South Sudan; Smoker women by Ana Maria Robles

South Sudan; Smoker women by Ana Maria Robles

These women smoke tobacco, an ancient custom that marks their ancestry, identity and tribal pride. Their attitude was strong. Fierce. They were active participants of every ceremony and the Leaders of the communities. 
Fake by Matilde Pernille

Fake by Matilde Pernille

The next ten years I photographed myself and my friends growing into adults. When I turned 16 I got my first DSLR and started taking more professional portraits too. This led the way to more abstract photography, but I never stopped documenting my life.
Postarchitecture by Victor Enrich

Postarchitecture by Victor Enrich

The work of Victor Enrich is intimately connected to architecture. Since our origins, mankind has expressed itself in different ways, using all sorts of techniques and technologies, in order to communicate and evolve.
https://www.dodho.com/wp-content/uploads/2023/01/bannerpr.jpg

We invite you to participate in the first edition of the Portrait Photography Awards. Our call is open to any artistic interpretation of portrait photography.

https://www.dodho.com/wp-content/uploads/2020/12/BAnImage.jpg

ImageRights provides intelligent image search and copyright enforcement services to photo agencies and professional photographers worldwide.

https://www.dodho.com/wp-content/uploads/2022/09/mono2022.jpg

The best 100 images along with the winning images published in the yearly book “Monochromatic – Best Photographers of 2022”

https://www.dodho.com/wp-content/uploads/2022/12/banner24.jpg

Call For Entries #24 | After 23 editions and more than 100 published photographers, our print edition has proven to be a simply effective promotional channel.

Inside Myanmar Monasteries by Irene Barlian

Inside Myanmar Monasteries by Irene Barlian

Traditions still hold out in the Myanmar’s countryside which has so far been relatively untouched. Myanmar was often seen as among the world’s most isolated nations. Although they had eased it’s 15 years restrictions on tourism, the country remains to be ancient and pure.
Vanishing Faces Tibet by Larry Louie

Vanishing Faces Tibet by Larry Louie

The current pace of development around the world has brought widespread concern about a loss of diversity in nature and the need to protect endangered species.  But the changes brought by the forces of globalization, industrialization and urbanization affect not only animals and plants.  People and cultures, ways of thinking and ways of living that have been in existence for thousands of years, are also at risk.  
The 10 Commandments by Dina Goldstein

The 10 Commandments by Dina Goldstein

The narrative seeks to examine the socio-political makeup of America through its political icons - the presidential figures that mark the most notable and controversial chapters in American history.
Wake Me Up by Suvobroto Ray Chaudhuri

Wake Me Up by Suvobroto Ray Chaudhuri

Some people wake up in the morning full of energy and some find themselves fumbling for the snooze button. How you begin a day goes a long way towards how your day would end. So it is important to find ways to get off to a good start.
Guatemala; Until the corn Grows Back by Lys Arango

Guatemala; Until the corn Grows Back by Lys Arango

Until the corn Grows Back; Lys Arango’s project was selected and published in our print edition 16. Criminal violence in Central America was something that happened very far away and that explained, according to the media, the gigantic caravans of migrants that from 2017 began to travel thousands of kilometres to reach the United States
Delhi … where life never stops 
by Victoria Knobloch & Jagdev Singh

Delhi … where life never stops 
by Victoria Knobloch & Jagdev Singh

Monochrome Photoart is a joint venture of the german photographer Victoria Knobloch and the indian photographer Jagdev Singh. Their work highlights the essence of human existence with the same loving eyes yet individualy different.

Trending Stories

Oshichi by Michiko Chiyoda

Oshichi by Michiko Chiyoda

‘Oshichi’ is a name of the doll and ‘she’ played as a 16-year-old girl who was put to death by burning at the stake for committing arson.
David Gleave ; Candid camera captures Manchester Street life

David Gleave ; Candid camera captures Manchester Street life

Manchester photographer David Gleave has collated a number of striking images for his debut publication, In The City. As the title implies, Gleave’s primary theme is the characters and scenes to be found at the heart of our larger urban communities.
Panoramic United States Abstracted by Brittany Hicken

Panoramic United States Abstracted by Brittany Hicken

In this selection of a larger series I am working on, I have been traveling alone due to the pandemic, and creating large panoramic formats of landscapes while altering the scene in front of me with a variety of mirrors.
Exploring Georgia in fall by Ferre Vervaet

Exploring Georgia in fall by Ferre Vervaet

We noticed Georgia, a country located on the natural border between Asia and European continent, the Caucasus. I was intrigued by its history (recently independent since the fall of the USSR) and its location between Russia and West- Asia, and was not disappointed.
Patterns, lines, textures; Urban Moods by Alex Axon

Patterns, lines, textures; Urban Moods by Alex Axon

Urban Moods is a photo project that tells the story of the city dynamism through bicycles and umbrellas captured in constant movement and surrounded by patterns, lines, textures.
Home Wilson by Andrea Torrei

Home Wilson by Andrea Torrei

"The World’s Greatest Tobacco Market" says the title of a book, Wilson was indeed a prosperous trading center of tobacco, with a growing population employed and involved in different thriving activities, a vibrant and bustling downtown as old pictures recall, and a railroad connecting the small and wealthy town to the major cities of the east coast.
Osamu Jinguji : Everything is in flux and nothing is permanent

Osamu Jinguji : Everything is in flux and nothing is permanent

I believe that the essence of the arts including every picture is also a succession of “Creation and Destruction” in this world. At the same time, I make sure that their conducts and processes for creating every art are the works finding light, beauty or brilliant matters like “Hope”, “Dreams”, and “Faith”.
By the River by Ian Flanders

By the River by Ian Flanders

Ian Flandres first visited Phnom Penh, Cambodia in 2011 where he stumbled across a young street-prostitute prospecting along the Mekong River. After a brief discussion he became struck and ultimately haunted by the look of despair and desolation in her eyes.
Dev Deepavali; The Diwali of Gods by Abhijit Bose

Dev Deepavali; The Diwali of Gods by Abhijit Bose

Mythologically the Gods are believed to descend to earth to take bath(snan ) on the holy Ganges on this day. Dev Deepavali or the Diwali of the Gods is the festival of Kartik Poornima celebrated in Varanasi,Uttarpradesh in India.

Other Stories

stay in touch
Join our mailing list and we'll keep you up to date with all the latest stories, opportunities, calls and more.
We use Sendinblue as our marketing platform. By Clicking below to submit this form, you acknowledge that the information you provided will be transferred to Sendinblue for processing in accordance with their terms of use
We’d love to
Thank you for subscribing!
Submission
Dodho Magazine accepts submissions from emerging and professional photographers from around the world.
Their projects can be published among the best photographers and be viewed by the best professionals in the industry and thousands of photography enthusiasts. Dodho magazine reserves the right to accept or reject any submitted project. Due to the large number of presentations received daily and the need to treat them with the greatest respect and the time necessary for a correct interpretation our average response time is around 5/10 business days in the case of being accepted.
- Between 10/30 images of your best images, in case your project contains a greater number of images which are part of the same indivisible body of work will also be accepted. You must send the images in jpg format to 1200px and 72dpi and quality 9. (No borders or watermarks)
- A short biography along with your photograph. (It must be written in the third person)
- Title and full text of the project with a minimum length of 300 words. (Texts with lesser number of words will not be accepted)
This is the information you need to start preparing your project for its presentation
To send it, you must compress the folder in .ZIP format and use our Wetransfer channel specially dedicated to the reception of works. Links or projects in PDF format will not be accepted. All presentations are carefully reviewed based on their content and final quality of the project or portfolio. If your work is selected for publication in the online version, it will be communicated to you via email and subsequently it will be published.
Contact
How can we help? Got an idea or something you'd like share? Please use the adjacent form, or contact contact@dodho.com
Thank You. We will contact you as soon as possible.
Submission
Dodho Magazine accepts submissions from emerging and professional photographers from around the world.
Their projects can be published among the best photographers and be viewed by the best professionals in the industry and thousands of photography enthusiasts. Dodho magazine reserves the right to accept or reject any submitted project. Due to the large number of presentations received daily and the need to treat them with the greatest respect and the time necessary for a correct interpretation our average response time is around 5/10 business days in the case of being accepted. This is the information you need to start preparing your project for its presentation.
To send it, you must compress the folder in .ZIP format and use our Wetransfer channel specially dedicated to the reception of works. Links or projects in PDF format will not be accepted. All presentations are carefully reviewed based on their content and final quality of the project or portfolio. If your work is selected for publication in the online version, it will be communicated to you via email and subsequently it will be published.
Get in Touch
How can we help? Got an idea or something you'd like share? Please use the adjacent form, or contact contact@dodho.com
Thank You. We will contact you as soon as possible.