AmericaDnaAustin Gould – Brand Manager at Dripbook

Dripbook is a website where creative professionals (photographers, illustrators, makup artsits, stylists, etc.) can create portfolios that are indexed for clients worldwide to view.

dripbook_logo_vectorDripbook is a website offering online portfolio tools to creative professionals around the world. If you are a professional photographer, illustrator, designer, stylist, makeup artist, hair stylist or other professional commercial artist, you can create an online portfolio that is indexed on the Dripbook website for clients worldwide to view. Additionally, you can export that portfolio for display elsewhere – including a stand-alone website using your own domain name, social media channels, mobile solutions, and more. [A Part of the Workbook Group of Creative Services – 110 N. Doheny Drive – Beverly Hills CA 90211] [Dripbook]
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Can you please introduce yourself for those who don’t know?

My name is Austin Gould and I am the Brand Manager at Dripbook.

Could you tell me a little bit about the Dripbook?

Dripbook is a website where creative professionals (photographers, illustrators, makup artsits, stylists, etc.) can create portfolios that are indexed for clients worldwide to view. Additionally, you can export that portfolio for display elsewhere, including a stand-alone website. Magazine editors, art producers, creative directors, or other clients looking to hire creative professionals can search Dripbook by genre, tag, and geolocation to find the perfect person for an assignment.

What gave you the idea for your business?

I came onboard to learn from the founders when Dripbook was acquired by Workbook. Dripbook was not my idea, but the founders were artists who were inspired to help people like themselves.

What do you think helped to contribute to Dripbook’s success?

The quality of the artists on our website is a big reason for Dripbook’s success, along with our clean and simple interface. On top of that, we offer tools for artists to manage their own promotion, including exported websites and smart phone presentation apps.

How many unique visitors/day does the site reach?

On average, Dripbook has around 1,500 unique visitors per day.

What makes Dripbook different from other sites?

There are many websites where creative people can upload and present their work, but Dripbook is a tighter community of high quality artists that clients know they can depend on for professional work.

What has been the biggest challenge you’ve faced running Dripbook?

There is a fine line that has to be walked when growing Dripbook as a website. We work vigilantly to make sure the artists signing up for Dripbook have professional work, but we also want to support emerging talent. The trick is to make sure the artists on Dripbook are the type of people who are passionate and attentive to the quality of their work.

If you had to do it all over again, what is the one thing you would change if you could?

I wouldn’t change anything to be honest. Every mistake made is just another step forward in the process of elimination. So I guess my answer is the one thing I would change is nothing.

Finally, what plans do you have for Dripbook in the near and long-term future?

The new responsive Dripbook website redesign is coming out, so we’re really excited about that. When it launches soon, all portfolio pages on Dripbook will be automatically upgraded to a much more beautiful display that looks amazing on desktop computers, tablets, and phones. We have the Workbook Creative Carnival coming up this October in New York City as well, so we’re also really excited about that. In the long term we can’t wait to just keep promoting artists and establishing Dripbook as a major player in the creative marketplace.

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Photo by ©Ryotaro Horiuchi | Japan | Issue#14
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